Ximena Buffa - Variety and Challenging Yourself

In this podcast episode, Ximena from MTI Selling discusses her entrepreneurial journey with hosts Nancy and Spencer also addressing questions from the audience. Ximena recounts her transition from aspiring to work abroad to co-founding a B2B marketing consultancy for IT companies in Latin America. She credits her mentor, Andrea, for guiding her early business steps and discusses her educational background in communication and educational technology. Ximena highlights MTI Selling's expansion into international markets as a major victory, while acknowledging the challenges of managing a growing company. She envisions maintaining a medium-sized, women-supportive company and aims to empower future entrepreneurs through teaching and writing. Ximena also addresses the challenges of being a female entrepreneur in the IT industry and emphasizes the importance of an inclusive work environment.